LLM SEO audit — do you show up in ChatGPT and Perplexity answers?

More and more buying decisions are made inside ChatGPT, Claude.ai, or Perplexity answers — not on a Google results page. Most Finnish websites are built so LLM crawlers simply do not see the content. This free LLM SEO audit checks the 15 most critical signals and tells you where you are visible and where you are leaking visibility every day.

What is LLM SEO and how does it differ from Google SEO?

Which signals does the audit check?

What is a good LLM SEO score?

What do the fixes typically cost?

What to do after the audit?

Is the LLM SEO audit free?

Yes. The audit is entirely free and requires no email or signup. You can audit as many sites as you need — your main domain and individual campaign pages separately.

What is llms.txt and why does it matter?

llms.txt is a simple text file at the root of your site that tells LLM crawlers (ChatGPT, Claude, Perplexity) the structure of your site and its most important resources. It is for LLM search what sitemap.xml is for Google search. In 2026 its importance has risen quickly — most top-tier sites publish it.

Is Google SEO still important, or should I focus only on LLM SEO?

Yes it is. Google search still drives more traffic, but LLM search is growing fast — by mid-2026 around 18% of research-style queries are made via LLM interfaces. The optimal strategy is to build for both: a good LLM SEO foundation often strengthens Google SEO too, because the same signals (heading hierarchy, structured data, authority) matter in both.

Why does my site not appear in ChatGPT answers even though it ranks on Google?

Most common reasons: 1) the site is built on a React or Vue SPA without prerendering, so the LLM crawler sees an empty structure; 2) AI crawlers (GPTBot, ClaudeBot, PerplexityBot) are blocked in robots.txt; 3) structured data is incomplete or missing; 4) content does not answer concrete questions in a snippet-friendly form.

Do you store the URL or audit results I enter?

We use the URL only to run the audit — we do not retain it for customer use or share it with third parties. The audit result is shown on screen and is not stored per user.

How often should I run the audit?

We recommend running it at least once a quarter, and always after major site changes (technology upgrade, content strategy change, llms.txt publication). You can log the audit score and track its evolution quarter over quarter.